Impact films
Documentary, campaign and fundraising films for NGOs and companies working with impact and purpose films.
Selected impact films
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Novo - The Broken Heart
The purpose was to make people feel prevention and create awareness about Novos research in heart disease. “The Broken Heart” won Grand Prix and Best Director at Cannes Corporate Media & TV Awards and EVCOM London Film Awards. I was creative responsible for the production, developed the concept and script and worked as the director.
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Alkohol & Samfund - TV spot
A series of television spots for TV2 creating awareness about everyday use of alcohol, using real characters and locations. Produced by Nordisk Film TV and funded by Alkohol & Samfund. I developed the concept and worked as the director and editor.
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The Melting Pot Foundation - NGO
A series of NGO films for The Melting Pot Foundation, produced in Marrakech, about empowering young people through food, training and entrepreneurship. The package of films included portraits of youth and fundraising film with Claus Meyer and the Danish Ambassador in Marocco.
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Novo - global impact film series
Jenica Leah has sickle cell disease but fights to change the stigma and to make the invisible, visible. This film is part of a global film series about driving change. Each episode with a different character. My role was to develop the concept, script and be the series director and editor.
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Médecins Sans Frontières - NGO
I have worked as a shooting director and editor on various campaign films with fundraising purpose for Médecins Sans Frontières over the years. As part of this collaboration, I directed and filmed a longer documentary ‘Save mom - ALSO in Africa’ supported by DANIDA.
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Røde Kors - Fundraising TV spot
A series of Christmas fundraising television spots for Red Cross Denmark. The campaign was produced by Nordisk Film TV to TV2 Denmark. I worked as the director and editor.
What I do
An impact film project usually starts out with a lot of facts, reports and good intentions. My job is to turn this into a film concept and make sure the audience feels why it matters. To turn it into something human, cinematic and emotionally clear.
My job as a director is to create the conditions where people speak from personal motivation and passion rather than professional obligation. To create a message that is not only understood, but felt.
Novo - driving change global film series
A four-part series about health, stigma and the people who push back against both. Each film follows one person rather than explaining a programme, shot across several countries over the course of the project.
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Episode 1: Making it visible
Jenica Leah has sickle cell disease - a blood disorder mainly effecting black people. She fights to change the stigma and to make the invisible, visible. Shot in Birmingham. Role: Series director and editor.
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Episode 2: Be your own champion
Quresha from Mombasa lives with diabetes and fights stigmatizing to show that it is possible to be your own champion. Filmed in Madrid, Spain. Part of global film series for Novo. Role: Series director and editor.
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Episode 3: Health at street level
A Novo short documentary about Panna (street soccer) and the coach Suell who believes in the youth on the streets and struggles everyday to improve health at street level. Role: Series director and editor.
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Episode 4: Stop fat shaming
‘Stop fat shaming’ is a short documentary film about living with obesity and the stigma that comes with it. Shot in Sweden. Role: Series director and editor.
Frequently Asked Questions
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Both. I work as a director on larger film productions, but also handle the whole production from a-z on medium and smaller film projects, where you have one person to talk to from the first conversation to the delivered files. I shape the concept, direct the shoot and handle the post production process.
However, on larger productions (i.e. working with an agency or productions house) I work directly with a producer, who usually handles contracts, logistics and overall management, and I carry the project creatively from end to end.
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I work in a scalable way, depending on the project's scope, ambition and budget.
When the film needs scale, I work with a full crew and I have solid experience working with a DoP, gaffer, producer, caster etc.
Most often I work with a smaller efficient team of two to four people, which suits most productions, and is a great solution for projects including traveling, long days, or places where a large crew would change how people behave.
On some films projects I also work alone as shooting director, because the subject or the budget calls for it.
In this way I work scaleable and flexible, and I am most often able to meet the budget needs of the client. And I have a preferred choice of film crew specialist that I can bring into the project if needed.
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Most of my clients do not work with film every day, so here is what the process usually looks like. I am usually brought in early rather than handed a finished brief, because the decisions that matter most are made before anyone picks up a camera.
We start with a conversation about what the film has to do, who it is for and what you have to spend. Understanding the scope, key message and target groups are key elements for me.
From there I develop the film concept and, if it helps, a treatment, script or storyboard, and we start finding the people who can carry the story. Carefully preproduction planning makes a big difference.
Then we shoot, usually over one to several days. See more about crew size and budget below.
When the shooting is done, I handle the editing process, and the film is finished with a colorgrader and a sound designer before you get it in the lengths and formats each platform needs.
Throughout the entire process I work with the client to make sure we are making the right choices.
It is always my ambition to work with emotional storytelling, that the film leaves a felt impression rather than a rational explanatory statement only. That is an important part of my job.
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The number of shooting days is the biggest single factor, followed by travel and crew size. A single-day film with a small crew and a multi-country series are very different budgets.
I work with scaleable crew sizes and I am able to meet most budgets.
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I am usually brought in very early in the process and I consider it a natural part of my job to help shape the film concept and at the same time considering the budget, the scope and the clients need. You do not need a final brief before reaching out.
Feel free to write or call.
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I direct documentary, campaign and fundraising films for NGOs, global health programmes, foundations, public authorities and companies working with impact and purpose films.
I am based in Copenhagen and work internationally.
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I have worked with organisations and brands including UNHCR, Læger uden Grænser (Médecins Sans Frontières), the Danish Red Cross, Sundhedsstyrelsen (the Danish Health Authority), Alkohol & Samfund (Alcohol & Society), Hjerteforeningen (the Danish Heart Association) and The Melting Pot Foundation.